OKR

OKR is a goal method that binds an objective to measurable results that will show it has been reached. Its acronym stands for Objective and Key Results. This system, developed by Andy Grove at Intel, was made widespread by John Doerr with his book Measure What Matters. The objective is qualitative and inspiring, while the key results are numerical and clear; one shows the direction, the other the distance. In individual coaching too, it serves to bind a person's larger aim to trackable indicators.