Career coaching

Career coaching is the kind of coaching that works on a person's professional direction, transitions, and career decisions. It differs from job-placement advising; rather than finding a job, it focuses on clarifying what a person is suited to, what they want, and which way they want to go. It often comes into play at a turning point, for example a change of job or the search for a new direction. The coach does not give a ready career recipe; they help the client find the path that fits their own values and strengths. A direction one chooses oneself carries farther than a borrowed one.